FateLab

Press enquiries: support@fatelabapp.com

Press kit

FateLab, the app that knows your story.

Everything you need to write about FateLab — the facts, the words, the pictures. Use any of it, with credit to FateLab.

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The FateLab app icon

The facts.

Name
FateLab
What it is
A Life Intelligence Engine for iPhone
Platform
iPhone · iOS 17 or later, built for iOS 26
Release
December 2026
Price
Free download with seven days of full access; then $9.99 a month or $89.99 a year, lower in many countries. Writing stays free.
Based in
South Africa
Contact
support@fatelabapp.com

In one line

FateLab asks one question a day and builds a living, private picture of your life — then shows it back to you.

In a paragraph

FateLab isn't built to capture a life. It's built to understand one. Two honest minutes a day — one good question, spoken or written — and it builds a living model of a person's life: the people who matter, the goals they're reaching for, the worries that keep coming back. Then it gives that back. A portrait they can read and correct. A reply to every entry. A Mirror each week that tells them what it heard, and a Coach that answers from their own words. Worries that come back to ask what happened; decisions measured against what they expected; a vision of their future, recorded in their own voice and woken up to each morning. No account. No sign-in. It lives on the iPhone and in the person's own private iCloud.

What sets it apart

Understanding, not storage — the journal is how it listens, and the portrait is what it gives back. It follows through: worries and decisions come back to compare what happened with what was feared or expected. The future is in your own voice, recorded yourself and woken up to with AlarmKit. And it is private by design — no account, on-device speech, and an on-device model on iPhones with Apple Intelligence.

The pictures.

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Your vision, read back
Your vision, read back
How FateLab sees you
How FateLab sees you
A reply to every entry
A reply to every entry
The weekly Mirror
The weekly Mirror
The Coach
The Coach
The Feeling Score
The Feeling Score
The calendar in dark mode
Every day, in the colour it felt
Worries that come back
Worries that come back
Decisions, looked back on
Decisions, looked back on
Letters to your future self
Letters to your future self

Close-ups.

Close-up of the portrait Close-up of a Coach answer and the entries it read Close-up of the calendar

Icon, logo and colour.

App icon App icon, PNG
FateLab logo for light backgrounds Logo, light
FateLab logo for dark backgrounds Logo, dark

Paper
#F1E7D7

Ink
#2B2620

Terracotta
#BD4A2D

Gold
#E6B450

Sage
#74896A

Nocturne
#1B1410

Display in New York, the serif; text in SF Pro — Apple's own faces, as in the app.

Talk to us.

Interviews, early access and review copies — on request.

Email support@fatelabapp.com